Selling Your Property?
introducing...
get Quicker, More & BETTER Offers...for LESS!
with our dynamic, proactive home selling strategy
Lower Commission, Greater Value
We charge just 1.2% commission - that's almost half what others charge and it represents thousands of dollars in savings you could use for renovating your next home!
See our Commission & Fee Structure for full details.
More than merely listing your property for sale
No, we don't just snap photos of your home with our phones and list it for sale.
Every property has its own character. We dress it up, make it shine and pro-actively market it to the relevant audience with a well defined strategy.
Find out more about How We Do It
Quality listings, a boost to your property's appeal
Although we charge less, we deliver MORE. The commission you pay includes high quality digital media that boosts the attractiveness of your property - no hidden charges!
Stunning photos
Video tours
ID-inspired 3D Virtual Drawings
Redrawn floor and site plans
Personal service, one that's dedicated to you
Property marketing involves plenty of personal engagement with buyers. We don't hide behind tech, we don't mass market. We keep a tight, efficient operation that remains personally in touch with both you and your buyers.
We also go beyond by walking through the whole process with you, giving you the best advice even as you look towards your next steps after selling.
Since 2018, 4/5 of our exclusively marketed properties have been sold in less than 2 months
SOLD
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How do we do it?
There's no rocket science behind it. Just an eye for detail, plenty of effort and a disciplined strategy.
Check out the 4 stages of #TheUppMarketCampaign
Preparation
In the same way you won't leave home until you're dressed, we won't put your property on the market until you're all prepared and the property is ready to meet its suitors.
Once you appoint us to sell your property, preparation work begins immediately, and it involves two important steps.
Comprehensive Research
Knowing the market for your property at the tip of our fingers so we can price and position it with the best strategy possible
Dressing Your Home Up
We will work with you to decorate and spruce up your property, making it look its most attractive to capture buyers' attention
Media Creation
We believe a powerful marketing campaign begins with having collateral that captures buyers' attention.
#TheUppMarketCampaign creates a variety of digital media that are used to do just that, producing attractive photos and videos for high quality listings and ads that elevate buyers' impressions of your property.
Showcasing Beauty
A picture speaks a thousand words. Videos bring it to life.
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We produce for ALL listings:
A Set of Captivating Photographs
An Introductory Video
Showcasing Potential
Inevitably, some properties have weak points and in their original condition may be less appealing to buyers.
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We work with our ID partners to produce:
3D Virtual Drawings
Redrawn Floor Plans
With these, buyers can better envision how your property can be transformed and space can be utilized with some renovations. This contributes towards the unlocking of even more value from your property.
Targeting the Right audience, the Right way
Having beautiful visual collateral is a starting point at getting buyers to notice your property from among thousands of listings. However, reaching the ones who will actually consider buying it is a completely different ball game.
Action!
Property marketing is an extremely competitive space. Passively listing a property online will not get you the results you deserve.
#TheUppMarketCampaign features a proactive approach which involves multiple online & offline listing and advertising channels, with the strategy reviewed weekly such that not just more buyers are reached - but the relevant buyers are reached - the ones whose criteria are a match with yours!
Multiple Listings
Your property will be listed on multiple listing sites with strategic listing parameters to guarantee maximum reach and exposure.
Social Media, Targetted Ads
We zoom in to specific audiences who're more likely to be the ones looking for a property like yours and target them on social networks and targeted ad placements.
Weekly Strategy Review
No strategy is perfect in a fast-moving market, which is why we review the performance of listings and ad placements weekly, adjusting them to obtain optimized results.
Closing the Sale
The viewing isn't the end. Just because a buyer didn't make an offer today...doesn't mean he won't change his mind and come back another day.
The final and most important part of #TheUppMarketCampaign involves keeping buyers interested - never giving up until the sale is closed - and - keeping you updated so you aren't kept in the dark about the progress of the sale.
Keeping Buyers Keen
We pro-actively keep up with buyers through our follow-up system, keeping them interested even while they continue shopping around.
Keeping You Informed
Get weekly reports on the progress of the sale - How many queries? How's the response to ads? What have the buyers said?
Attract, Target, Capture!
More relevant buyers reached in a shorter time, greater interest in your property...
= Quicker, More & BETTER Offers!
Sold
3BR High Oak Condominium
Unit facing construction site sold within 3 weeks at record $1081psf (Feb 2021) for an unrenovated unit
Sold
1+Study Waterfront Gold
Cosy studio with stunning view of Bedok Reservoir sold in 6 weeks at record $1260psf (Apr 2019)
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Waterway Brooks
5rm premium flat
Commission & Fee Structure
Basic commission of 1.2% for property sales*
Minimum commission of S$6,880 applicable
0.5% add-on for transactions involving a co-broke agent - optional (for private properties)
9% GST is charged on all commission payable.
*Note: For certain properties we assess to require more resources to market and sell, we may charge a higher Basic Commission and/or Co-Broke Agent rate. Any such higher rates will be quoted upfront to you. However, rest-assured that ALL HDB flats and 90% of private properties do not fall within this category. Please further note that in cases where we are not appointed as an exclusive agency, we may charge a different basic commission rate.
